Donna is a senior marketing and business development professional with 20 years experience working for major publicly listed corporations in Australia.

Her expertise includes strategic planning, market research, public and investor relations, media liaison and tactical marketing and sales implementation. Having worked for some of the largest corporate services, construction and property development companies in Australia, Donna has been a part of launching new products, researching new market opportunities, reviving brands and implementing effective customer relation systems. Her expertise in public relations and media includes the launch of one of Australia’s most exclusive residential developments, developing risk management strategies for media sensitive issues and negotiating competitive media buys.

Donna has a Master of Strategic Marketing (with distinction), from Curtin University, and extended her studies by completing a dissertation on the buying behaviours, barriers and issues facing first home buyers in WA. This research was used to plan an effective marketing strategy for first home buyers in Western Australia. The research findings were also presented by Donna at number of key industry forums on housing affordability.

When approaching the needs of a new client Donna looks at the business with a holistic approach, considering the current business’s market position, it growth strategy and long term goals. She works in a collaborative manner to ensure teams have an input into their business’s growth, while also gaining valuable skills to develop their professional expertise.

Go Back >>